Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography – 2019 to 2024

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Published on: May 16, 2019
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The market for geomarketing is expected to hit USD 24.35 billion by 2024, growing over the forecast period at a CAGR of 26.4%. The factors contributing to the high rate of growth are increasing demand for location-based intelligence to improve the business results, broad acceptance among customers of location-based applications, and rising investment in digital marketing compared to conventional marketing.

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 1

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 2

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 3

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 4

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 5

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 6

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 7

Geomarketing Market by Services, Software (Location and Predictive Analytics, Reporting, and Geofencing), Deployment Mode, Technology (Wi-Fi, Bluetooth, Beacons, NFC, and GPS), Location (Outdoor, Indoor), Vertical, and Geography - 2019 to 2024 8

1 Global Geomarketing Market 
1.1 Study Objectives
1.2 Market Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope

2 RESEARCH METHODOLOGY
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions

3 Global Geomarketing Market – Executive Summary
3.1 Market Revenue, Market Size and Key Trends by Company
3.2 Key Trends by type of Application
3.3 Key Trends segmented by Geography

4 Global Geomarketing Market – Comparative Analysis
4.1 Product Benchmarking – Top 10 companies
4.2 Top 5 Financials Analysis
4.3 Market Value split by Top 10 companies
4.4 Patent Analysis – Top 10 companies
4.5 Pricing Analysis

5 Global Geomarketing Market – Industry Market Entry Scenario
5.1 Regulatory Framework Overview
5.2 New Business and Ease of Doing business index
5.3 Case studies of successful ventures
5.4 Customer Analysis – Top 10 companies

6 Global Geomarketing Market – Market Forces
6.1 Introduction
6.2 Market Dynamics
6.2.1 Drivers
6.2.2 Opportunities
6.2.3 Challenges
6.3 Porters Analysis of Market
6.3.1 Bargaining power of suppliers
6.3.2 Bargaining powers of customers
6.3.3 Threat of new entrants
6.3.4 Rivalry among existing players
6.3.5 Threat of substitutes

7 Global Geomarketing Market – By Technology (Market Size – & million/billion)
7.1 Bluetooth
7.2 Global Positioning System
7.3 Radio-Frequency Identification
7.4 Wi-Fi
7.5 Near-Field Communication
7.6 iBeacon

8 Global Geomarketing Market – By Deployment Mode
8.1 On-Premises
8.2 Cloud

9 Global Geomarketing Market – By Component
9.1 Software
9.2 Services

10 Global Geomarketing Market – By Location
10.1 Indoor
10.2 Outdoor

11 Global Geomarketing Market – By Vertical
11.1 Retail and eCommerce
11.2 Healthcare and Life Sciences
11.3 Travel and Hospitality
11.4 Banking, Financial Services, and Insurance
11.5 Media and Entertainment
11.6 Telecommunications and IT
11.7 Others

12 Global Geomarketing Market – By Geography (Market Size – & million/billion)
12.1 Introduction
12.2 North America
12.2.1 US
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 U.K
12.3.2 Germany
12.3.3 Italy
12.3.4 France
12.3.5 Spain
12.3.6 Rest of Europe
12.4 Asia-Pacific
12.4.1 China
12.4.2 Japan
12.4.3 India
12.4.4 South Korea
12.4.5 Rest of APAC
12.5 Rest of the World
12.5.1 South America
12.5.2 Middle East
12.5.3 Africa

13 Global Geomarketing Market – Entropy
13.1 New product launches
13.2 M&A’s, collaborations, JVs and partnerships

14 Global Geomarketing Market Company Profile (Key Players)
14.1 Market Share, Company Revenue, Products, M&A, Developments
14.2 Google
14.3 Microsoft
14.4 IBM
14.5 Cisco
14.6 Software AG
14.7 Ericsson
14.8 Oracle
14.9 Salesforce
14.10 Adobe
14.11 ESRI
14.12 Company 11 & more

15 Global Geomarketing Market – Appendix
15.1 Sources
15.2 Abbreviations