Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region – 2020 to 2025

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Published on: March 27, 2020
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SKU: GMS-5038 Category: Tag:

The global market size of mobile marketing is expected to hit USD 29.6 billion by 2025, increasing over the forecast period at a CAGR of 18.4%. The major driving factors for the mobile marketing industry include the rise of mobile marketing with rising mobile devices, high mobile user adoption, growth in social media and advertisement, and growing use of mobile web and smartphone apps.

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 1

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 2

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 3

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 4

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 5

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 6

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 7

Mobile Marketing Market by Vertical (Retail and Ecommerce, Travel and Logistics, Automotive, and Telecom and IT), Component (Platform, Services), Channel, Organization Size (Small, Medium,Large Enterprises), and Region - 2020 to 2025 8

1 Global Mobile Marketing Market
1.1 Study Objectives
1.2 Market Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope

2 RESEARCH METHODOLOGY
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions

3 Global Mobile Marketing Market – Executive Summary
3.1 Market Revenue, Market Size and Key Trends by Company
3.2 Key Trends by type of Application
3.3 Key Trends segmented by Geography

4 Global Mobile Marketing Market – Comparative Analysis
4.1 Product Benchmarking – Top 10 companies
4.2 Top 5 Financials Analysis
4.3 Market Value split by Top 10 companies
4.4 Patent Analysis – Top 10 companies
4.5 Pricing Analysis

5 Global Mobile Marketing Market – Industry Market Entry Scenario
5.1 Regulatory Framework Overview
5.2 New Business and Ease of Doing business index
5.3 Case studies of successful ventures
5.4 Customer Analysis – Top 10 companies

6 Global Mobile Marketing Market – Market Forces
6.1 Introduction
6.2 Market Dynamics
6.2.1 Drivers
6.2.2 Opportunities
6.2.3 Challenges
6.3 Porters Analysis of Market
6.3.1 Bargaining power of suppliers
6.3.2 Bargaining powers of customers
6.3.3 Threat of new entrants
6.3.4 Rivalry among existing players
6.3.5 Threat of substitutes

7 Global Mobile Marketing Market – Strategic Analysis
7.1 Value Chain analysis
7.2 Product Life Cycle
7.3 Supplier and distributor analysis (Market share and product dealing strategies)

8 Global Mobile Marketing Market – By Component (Market Size – & million/billion)
8.1 Platform
8.2 Services

9 Global Mobile Marketing Market – By Organization Size
9.1 SMEs
9.2 Large Enterprises

10 Global Mobile Marketing Market – By Channel
10.1 Messaging
10.2 Push notification
10.3 Mobile Emails
10.4 Quick Response (QR) Code
10.5 Location-based Marketing
10.6 In-app Messages
10.7 Mobile Web
10.8 Others

11 Global Mobile Marketing Market – By Vertical
11.1 Retail and eCommerce
11.2 BFSI
11.3 Telecom and IT
11.4 Travel and Logistics
11.5 Automotive
11.6 Media and Entertainment
11.7 Healthcare
11.8 Government
11.9 Others

12 Global Mobile Marketing Market – By Geography (Market Size – & million/billion)
12.1 Introduction
12.2 North America
12.2.1 US
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 U.K
12.3.2 Germany
12.3.3 Italy
12.3.4 France
12.3.5 Spain
12.3.6 Rest of Europe
12.4 Asia-Pacific
12.4.1 China
12.4.2 Japan
12.4.3 India
12.4.4 South Korea
12.4.5 Rest of APAC
12.5 Rest of the World
12.5.1 South America
12.5.2 Middle East
12.5.3 Africa

13 Global Mobile Marketing Market – Entropy
13.1 New product launches
13.2 M&A’s, collaborations, JVs and partnerships

14 Global Mobile Marketing Market Company Profile (Key Players)
14.1 Market Share, Company Revenue, Products, M&A, Developments
14.2 Swrve
14.3 Salesforce
14.4 SAP
14.5 Marketo
14.6 Vibes
14.7 Acoustic
14.8 Adobe
14.9 Braze
14.10 Localytics
14.11 Oracle
14.12 Company 11 & more

15 Global Mobile Marketing Market – Appendix
15.1 Sources
15.2 Abbreviations